IRL

Article

IRL is a recurring concept in the Astral Codex Ten archive, appearing 2 times across 2 issues between May 18, 2021 and July 22, 2022. The archive places it in contexts such as “different rules IRL”; “Now we have an acronym for that - IRL - because reality is everywhere in retreat”. It most often appears alongside Ben Shapiro, Scott, Trump.

Metadata

  • Category: Concepts
  • Mention count: 2
  • Issue count: 2
  • First seen: May 18, 2021
  • Last seen: July 22, 2022

Appears In

Source Context

Recovered passages from the original issue text. When the raw archive preserved outbound links inside the source passage, they are listed directly under the quote.

May 18, 2021 · Original source
No doubt younger people face their own issues when it comes to attraction and dating, but they grew up with a different internet and different rules IRL. How much of a ~40 year old’s experiences online or off still apply to them at all is speculative. Neither of us is going to engage the way people did in 2010, and I suspect for the older people whatever younger folks are dealing with is partially unintelligible, while the old issues we dealt with have largely become out-of-sight, out-of-mind.
July 22, 2022 · Original source
Cover of The Society of the Spectacle He never outright explains why he thought photos and film were more pernicious than newspapers or radio, but I imagine the advertising industry played a major role. We’ve grown accustomed to GoDaddy ads and ALL CAPS YouTube titles, but Mad Men shenanigans were a worrisome development at the time. It must’ve been highly alarming to see such brazen manipulation of the public. Whatever the reasoning, we now arrive at one definition of the spectacle: "The spectacle is capital accumulated to the point that it becomes images." Also: “The spectacle is not a collection of images; it is a social relation between people that is mediated by images.” Well, that’s about as clear as Flint water. Here’s something meatier: "In all of its particular manifestations — news, propaganda, advertising, entertainment — the spectacle represents the dominant model of life." If you’re familiar with Girard, that is a huge statement. [3] Girardian mimetic desire is triangular; there is you (the desirer), the object (of desire), and the model (another person who also desires the object). Most of our desires are rooted in imitation. Nobody has to tell you to want steak or sex, but almost everything else is learned. How does everybody know that they should want a Rolex or a Rolls Royce? There’s no genetic imperative for luxury goods. You acquire those tastes from the people around you. Or you used to, at least. Before the spectacle, your models, mentors, and rivals were real people you knew in real life. Now we have an acronym for that - IRL - because reality is everywhere in retreat. This is not a small thing. What we desire is at the core of who we are. What do you want out of life? What kind of person do you want to be? For the entirety of human history, those questions found answers close at hand. Your local community was your world, for better and worse. Now we are global citizens with global perspectives, and it’s difficult to overstate how much that changes what it means to be human. Imprisoned in a flattened universe bounded by the screen of the spectacle that has enthralled him, the spectator knows no one but the fictitious speakers who subject him to a one-way monologue about their commodities and the politics of their commodities. The spectacle as a whole serves as his looking glass. What he sees there are dramatizations of illusory escapes from a universal autism. The spectacle’s estrangement from the acting subject is expressed by the fact that the individual’s gestures are no longer his own; they are the gestures of someone else who represents them to him. Now our role models are media creations. Some are literal fictional characters (James Bond); others are nominally real people (Kylie Jenner). But both are merely representations - images usurping an essential formative role. ‘William Shatner’ and ‘Robert Downey, Jr.’ are only marginally more real than Captain Kirk and Tony Stark, yet they occupy way more headspace than people that live down the street. Most people can name more celebrities, in more detail, than people they’ve known in person. I know the names of Will Smith’s kids - I don’t even know if my best friends from high school have any. This is an issue of The Map and The Territory. Pre-modern Maps were narrow but deep. You might have had only a vague notion of ‘Africa’ or ‘The Pope’, but you knew every square inch of the town you lived in. Spectacular Maps are broad but shallow, and they are drawn for us by spectacular hands. The average person ‘knows’ way more about Africa now, but how well does that knowledge reflect the facts on the ground? Meanwhile, firsthand reality has been reduced to the narrow slices connecting house to car to work, with precious few exceptions. The Society Of The Spectacle is one long lament for this loss of The Real, although Debord doesn’t state it as such. Borrowing again from The Uruk Machine, this sense of loss tracks with the gradual displacement of metis [4] by episteme [5],[6]. III. Everything New Is Old Again Debord has a lot to say about the ‘falsification of the world’: The first stage of the economy’s domination of social life brought about an evident degradation of being into having — human fulfillment was no longer equated with what one was, but with what one possessed. The present stage, in which social life has become completely dominated by the accumulated productions of the economy, is bringing about a general shift from having to appearing — all ‘having’ must now derive its immediate prestige and its ultimate purpose from appearances. As he might have put it - we have graduated from conspicuous consumption to consuming conspicuousness. Spectacular technology has not dispersed the religious mists into which human beings had projected their own alienated powers, it has merely brought those mists down to earth, to the point that even the most mundane aspects of life have become impenetrable and unbreathable. In the spectacle, a part of the world presents itself to the world and is superior to it. The spectacle is simply the common language of this separation. Spectators are linked solely by their one-way relationship to the very center that keeps them isolated from each other. The spectacle thus reunites the separated, but it reunites them only in their separateness. These themes are familiar to us by now. It’s not exactly news that people are getting more isolated and untethered by the year. What is striking to me is not what he is saying, but when he is saying it. Anybody with sense has spent time thinking about how to manage the challenges of modern life. We talk about digital minimalism and social media fasts. Turn off your phone. Get outside and touch grass. Go see people in meatspace. Be present. All great advice. But what are we envisioning, when we imagine a healthy connection to The Real? For most of us, we are picturing life as it was lived… right around the time Debord was saying that everything is phony and toxic. What does the average person think of as the peak of journalistic integrity in America? Probably Vietnam and Watergate - right after this was written. When we mock Millennials and Zoomers, what standard are we measuring them by? The Greatest Generation, who were running the show by the late sixties. In terms of self-reliance and resilience, the average adult in 1967 would be a massive outlier in 2022. Yet here is Debord, saying in no uncertain terms that this American ideal was fraudulent and devoid of meaning. What have we lost? Every era has its cynics, doomsayers, Luddites, and misanthropes. Maybe Debord was just a Boomer’s Boomer, railing against progress and the passage of time. But I don’t think so. We’ve all felt the shockwaves of the Internet explosion. Life is different now. It takes an act of will to put down your phone so you can focus on the TV. Low battery is an emergency. Losing signal is bereavement. Navigating without GPS is an anxiety attack. Do you remember what it was like, not so long ago? How exciting it was to play videogames with someone a thousand miles away? How cool it was the first time you streamed a movie on an airplane? That sense of possibility and promise, like all the world was in the palm of your hand? How quickly things change. For maybe the first time in history, most people are apprehensive about the relentless march of technology. While we’ve always been afraid of advances in weaponry, it’s starting to feel like everything is being weaponized. Who truly believes the metaverse will be a positive step for humanity? Who now is excited at the prospect of gene editing, AI, or transhumanism? There appears to be a growing sentiment along the lines of ‘MGTOW for modernism’. We hope for the best, but 2122 is shaping up to be some unholy amalgam of Gattaca, The Matrix, and Minority Report. Sometimes it seems like the world we grew up in is categorically distinct from the world we inhabit. But I’m sure Debord would argue that we are merely experiencing an intensification of a process that has been in motion longer than any of us have been alive. Pre-spectacular society has already passed beyond living memory. Soon we will hit another inflection point - where no one alive even knew someone who lived before the spectacle. All of human history is now before and after; it will soon become literally impossible to understand the inner life and daily reality of pre-modern man - if it’s not already. As an example: how much of your daily environment, as a percentage, do you truly understand? Look around the room and reflect on how “even the most mundane aspects of life have become impenetrable and unbreathable.” Your kitchen and your medicine cabinet are filled with mystical objects. Hell, just look at what’s on your person. The phone in your hand, the cash in your wallet, the clothes on your back, the food in your belly - how many lifetimes would it take to truly grok the building blocks of everyday existence? Compare that to, say, a homesteader. It really hasn’t been that long since people lived in a comprehensible universe. Our collective knowledge of the universe has deepened tremendously, but theoretical physics is only less slightly hermetical than the occult beliefs it replaced. It is notionally true that anyone could go get a Ph.D. and verify our working model of the cosmos. But in practice, the science is received wisdom, taken on faith. Our belief in the God Particle is functionally indistinguishable from the belief in God of ages past. It’s worth noting that our current theories will surely be supplanted in a century or three. They are placeholders for better, truer ideas. And so our greater grasp of the wider world has less value than we think, while our day-to-day grows ever more opaque. Is it any wonder epistemic learned helplessness is a thing? IV. With Typical Extravagance Debord was also ahead of the curve on commoditization: This constant expansion of economic power in the form of commodities transformed human labor itself into a commodity, into wage labor, and ultimately produced a level of abundance sufficient to solve the initial problem of survival — but only in such a way that the same problem is continually being regenerated at a higher level. Economic growth has liberated societies from the natural pressures that forced them into an immediate struggle for survival; but they have not yet been liberated from their liberator. Once his workday is over, the worker is suddenly redeemed from the total contempt toward him that is so clearly implied by every aspect of the organization and surveillance of production, and finds himself seemingly treated like a grownup, with a great show of politeness, in his new role as a consumer. Debord correctly perceived the totalitarian nature of spectacular capitalism. Your time, your attention, your opinions - all are bought and sold, and can be influenced to better facilitate such transactions. He would have been totally unsurprised by the rise of Big Data and the corporate surveillance (e.g. Alexa, your phone) that accompanies it. Every piece of your life is a commodity. Every moment that you are not producing or consuming is a missed opportunity. Never fear - someone, somewhere is going to find a way to solve that ‘need’. Nothing is spared. Even opposition is assimilated: Complacent acceptance of the status quo may also coexist with purely spectacular rebelliousness — dissatisfaction itself becomes a commodity as soon as the economy of abundance develops the capacity to process that particular raw material. Once again, Debord is shockingly prescient in noting that the conflicts of our time are largely distractions from bigger systemic issues: Fallacious archaic oppositions are revived — regionalisms and racisms which serve to endow mundane rankings in the hierarchies of consumption with a magical ontological superiority — and pseudoplayful enthusiasms are aroused by an endless succession of ludicrous competitions, from sports to elections. Genuine grassroots movements (Occupy, the Tea Party, BLM, Canadian truckers) almost always fizzle out without accomplishing anything of substance. They will either be ignored, crushed, or co-opted. Any remnants that endure will be reduced to figureheads that offer ‘representation’ for a point of view without actually producing any change. (‘The Squad’, Rand Paul, etc…) If the extremes of either side gain enough momentum to pose a threat, they will face a united front from the establishment wings of both parties (Bernie, Trump). It’s fashionable at the moment to blame the Woke Left for the politicization of everything, but we’ve all been around long enough to know better. It’s the same shit, different decade. During the Bush years, it was the left who opposed unending wars, government overreach, and media gaslighting. Today those positions are often considered right wing, but only because the pendulum of power has swung in the other direction. Moloch pursues its own goals, wearing whatever ideological guise it deems most effective. From Debord’s perspective, everything is becoming politicized because everything is getting monetized. In the integrated spectacle, the primary concerns of the State are economic, so the personal turning political is simply a downstream effect of the growth of capitalism. V. A Short History of Time It would do Debord a disservice to reduce his work to ammunition in our present disputes. There are two whole chapters in the book devoted to time as a historical development. It’s not something we think about much, but time and history had to be invented. Before the beginning, humanity lived in what Debord calls cyclical time. Countless generations came and went, because nobody was counting. Survival was the name of the game; to be or not to be was the only question. Eventually we formed early societies, which brought into being a ruling class that had the freedom to take actions above and beyond the daily grind: The owners of this historical surplus value are the only ones in a position to know and enjoy real events. Separated from the collective organization of time associated with the repetitive production at the base of social life, this historical time flows independently above its own static community. This is the time of adventure and war, the time in which the masters of cyclical society pursue their personal histories; it is also the time that emerges in the clashes with foreign communities that disrupt the unchanging social order. History thus arises as something alien to people, as something they never sought and from which they had thought themselves protected. The murkiness of pre-civilization was shaped into coherence by these rulers, who used their unique agency to literally make history: The succession of generations within a natural, purely cyclical time begins to be replaced by a linear succession of powers and events. This irreversible time is the time of those who rule, and the dynasty is its first unit of measurement. With writing there appears a consciousness that is no longer carried and transmitted directly among the living — an impersonal memory, the memory of the administration of society. ‘Writings are the thoughts of the state; archives are its memory’ (Novalis). The owners of history have given time a direction, a direction which is also a meaning. But this history develops and perishes separately, leaving the underlying society unchanged, because it remains separated from the common reality. Over time, these narratives gathered a religious dimension. This helped legitimize the rule of regimes, but it also changed the way ordinary people saw themselves in the world. Although still living in cyclical time, they gained purpose through a spiritual journey culminating in Heaven. The clashes of the Mediterranean peoples and the rise and fall of the Roman state gave rise instead to semihistorical religions, which became a new armor for separate power and basic components of a new consciousness of time. The Middle Ages, an incomplete mythical world whose consummation lay outside itself, is the period when cyclical time, though still governing the major part of production, really begins to be undermined by history. An element of irreversible time is recognized in the successive stages of each individual’s life. Life is seen as a one-way journey through a world whose meaning lies elsewhere: the pilgrim is the person who leaves cyclical time behind and actually becomes the traveler that everyone else is symbolically. The Renaissance created a profound break with this mythic raison d'être and reoriented man towards the accumulation of knowledge as a species: The Renaissance was a joyous break with eternity. Though seeking its heritage and legitimacy in the ancient world, it represented a new form of historical life. Its irreversible time was that of a never-ending accumulation of knowledge… This transformation of our relationship with history and progress was accompanied by the rise of the bourgeoisie: The bourgeoisie is associated with a labor time that has finally been freed from cyclical time. With the bourgeoisie, work becomes work that transforms historical conditions. The bourgeoisie is the first ruling class for which work is a value. The victory of the bourgeoisie is the victory of a profoundly historical time, because it is the time corresponding to an economic production that continuously transforms society from top to bottom. So long as agrarian production remains the predominant form of labor, the cyclical time that remains at the base of society reinforces the joint forces of tradition, which tend to hold back any historical movement. But the irreversible time of the bourgeois economy eradicates those vestiges throughout the world. History, which until then had seemed to involve only the actions of individual members of the ruling class, and which had thus been recorded as a mere chronology of events, is now understood as a general movement — a relentless movement that crushes any individuals in its path. Irreversible time initially appeared at the societal level as a narrative of events. The bourgeoisie brought irreversible time to the masses. Progress became something that we personally experience in the form of rapid technological innovation. It is hard to miss the motion of history when you go from horses to space travel in a single lifetime. History thus became as much about things as events. Eli Whitney and Thomas Edison took their places alongside generals and heads of state in our narrative of who we are and where we’re going. Our notion of progress became dominated by the economic prejudice. We talk about raising the standard of living and lifting people out of poverty - laudable goals, to be sure - but we deliver them from physical privation into deprivation of a different kind. One way that deprivation manifests is in our current conception of time: Pseudocyclical time is associated with the consumption of modern economic survival — the augmented survival in which everyday experience is cut off from decisionmaking and subjected no longer to the natural order, but to the pseudo-nature created by alienated labor. It is thus quite natural that it echoes the old cyclical rhythm that governed survival in preindustrial societies, incorporating the natural vestiges of cyclical time while generating new variants: day and night, work and weekend, periodic vacations." As capitalism commoditized time itself, we recreated cyclical time with the standard work week. But this artificial substitute has been about as successful as vegan chicken nuggets. It’s not the same, and it never will be. The workday used to be determined by the work, but now the work is determined by the workday. And everyone has to work, not because we need what they produce, but because we need them to spend - else the whole thing comes crashing down. Irreversible time keeps marching on, giving us new widgets and new wonders, but the continual churn of innovation masks the stifling sameness of spectacular progress. We know something is missing, but we lack the capacity to understand or express the problem. This individual experience of a disconnected everyday life remains without language, without concepts, and without critical access to its own past, which has nowhere been recorded. Uncommunicated, misunderstood and forgotten, it is smothered by the spectacle's false memory of the unmemorable. VI. The Coming Revolution Debord spends a good chunk of words describing how the spectacle has affected art [7] and physical space, but you can guess the gist by now. Everything’s fake, everything’s worse, everything’s changing but also the same. The last topic of the book worth discussing is the imminent socialist revolution. Debord walks us through the various ways that Marxism has been done wrong, then attempts to offer an alternative. He goes into a fair amount of detail, but it boils down to this: The anarchists properly rejected society in its entirety, but remained dogmatically attached to a 'one size fits all' mentality and failed to organize in an effective manner.