Apple

Article

Apple is a recurring brand in the Astral Codex Ten archive, appearing 16 times across 16 issues between March 15, 2021 and January 21, 2026. The archive places it in contexts such as “Apple releases new iMacs powered by Apple silicon”; “Amazon, Apple, and Google simultaneously decided to block access to Parler on their app stores”; “Apple and Google both blocked Parler from their phones”. It most often appears alongside Trump, Twitter, United States.

Metadata

  • Category: Brands
  • Mention count: 16
  • Issue count: 16
  • First seen: March 15, 2021
  • Last seen: January 21, 2026

Appears In

Source Context

Recovered passages from the original issue text. When the raw archive preserved outbound links inside the source passage, they are listed directly under the quote.

March 15, 2021 · Original source
1. Jon Ossoff and Raphael Warnock win the Georgia Senate races 2. The same party wins both Senate races in Georgia 3. Joe Biden ends the year with his approval rating higher than his disapproval rating 4. Joe Biden ends the year with his approval rating above 50% 5. US GDP growth in 2021 is the fastest of any year of the 21st century 6. The year-end unemployment rate is below 5 percent 7. The year-end unemployment rate is above 4 percent 8. Lakers win the NBA championship 9. Joe Biden ends the year as president 10. Nancy Pelosi sets a definitive retirement schedule 11. A vacancy arises on the Supreme Court 12. The EU ends the year with more confirmed Covid-19 deaths than the US 13. Substack will still be around 14. People will still be writing takes asking if Substack is really sustainable 15. Apple releases new iMacs powered by Apple silicon 16. Apple does not release a new Mac Pro powered by Apple silicon 17. Monthly year-on-year core CPI growth does not go above 2 percent 18. Monthly year-on-year core CPI growth does not go above 3 percent 19. Lloyd Austin not confirmed as Defense Secretary 20. No federal tax increases are enacted 21. Biden administration unilaterally relieves some but not all student debt 22. United States rejoins JCPOA and Iran resumes compliance 23. Israel and Saudi Arabia establish official diplomatic relations 24. US and China reach agreement to lift Trump-era tariffs 25. Slow Boring will exceed 10,000 paid members
1. Jon Ossoff and Raphael Warnock win the Georgia Senate races (60%) 2. The same party wins both Senate races in Georgia (95%) 3. Joe Biden ends the year with his approval rating higher than his disapproval rating (70%) [83%] 4. Joe Biden ends the year with his approval rating above 50% (60%) [60%] 5. US GDP growth in 2021 is the fastest of any year of the 21st century (80%) [84%] 6. The year-end unemployment rate is below 5 percent (80%) 7. The year-end unemployment rate is above 4 percent (80%) 8. Lakers win the NBA championship (25%) [25%] 9. Joe Biden ends the year as president (95%) [96%] 10. Nancy Pelosi sets a definitive retirement schedule (60%) 11. A vacancy arises on the Supreme Court (70%) [50%] 12. The EU ends the year with more confirmed Covid-19 deaths than the US (60%) [80%] 13. Substack will still be around (95%) 14. People will still be writing takes asking if Substack is really sustainable (80%) 15. Apple releases new iMacs powered by Apple silicon (90%) [84%] 16. Apple does not release a new Mac Pro powered by Apple silicon (70%) [53%] 17. Monthly year-on-year core CPI growth does not go above 2 percent (70%) 18. Monthly year-on-year core CPI growth does not go above 3 percent (90%) 19. Lloyd Austin not confirmed as Defense Secretary (60%) 20. No federal tax increases are enacted (95%) 21. Biden administration unilaterally relieves some but not all student debt (80%) 22. United States rejoins JCPOA and Iran resumes compliance (80%) 23. Israel and Saudi Arabia establish official diplomatic relations (70%) [38%] 24. US and China reach agreement to lift Trump-era tariffs (70%) 25. Slow Boring will exceed 10,000 paid members (70%) [75%]
What you really want is to have everyone answering the same questions. But that's not really what punditry is about. I don't even know what an "Apple Silicon" is, I don't claim to understand it, and my work as a blogger doesn't involve making any predictions about it. I will fail all questions that involve pontificating on "Apple Silicon", and that's fine. But that means you can't ask me and Matt Yglesias to answer the same set of questions to decide which of us is a "better pundit". In fact, you don't want to do this - part of being a good pundit is knowing what your areas of expertise are, and limiting yourself to them.
March 25, 2021 · Original source
Earlier this year, Amazon, Apple, and Google simultaneously decided to block access to Parler on their app stores. A lot of libertarians objected that it was pretty scary that corporations have so much power to restrict speech they don't like, and a lot of anti-libertarians made fun of them: this is just corporations making their own decisions about their corporate property! Isn't that what you libertarians want?
But other fields have higher entry barriers than cars do. Apple and Google both blocked Parler from their phones. But these are the only two major smartphone companies. It would probably take at least a decade to set up another one, and although I think there's some demand, I'm not sure that demand can coordinate itself into a phone company that doesn't do this kind of thing.
April 19, 2021 · Original source
For a dose of cold water, see Investing in Technological Revolutions by Ben Felix. Remember, it's not how much a sector grows that makes it a good investment so much as how much it grows relative to what you paid for it. The highest return on investment stock of all time hasn't been Google, or Apple, or Tesla, or any other tech company you can name. It's Altria (MO) the cigarette company - annual returns have averaged 20.68% for nearly 50 years. Over half a century of innovation, hype, the Space Race, hype, the IT Revolution, and hype, the best returning company was in an industry everyone knew was on its way out (tobacco) - but which was on its way out far slower than everyone expected. That meant while everyone was dumping it, you could pick up the stock for peanuts relative to how much money the company was still making, and collect decades of dividends when the money flow didn't dry up.
August 12, 2021 · Original source
In this model, we end up with Woke Capital because Apple and Amazon are run by programmers, by managers who used to be programmers, and by MBA finance people - and all of those groups are highly educated and therefore liberal. In the past it might have also mattered that Apple and Amazon are run by rich people, but in the US that's stopped predicting anything.
January 07, 2022 · Original source
My movie-watching group debated who Tech CEO (Peter Isherwell) was based off of. Most of us thought Elon Musk, given his space adventures. But Urwin on ACX Discord proposes a dark horse candidate: Apple VP Craig Federighi. Side by side:
May 04, 2022 · Original source
This is weird, because the old Slate Star Codex layout was - mostly something I threw together in a day or two. I am widely recognized as not having taste, and the only website I ever developed before this was a Geocities site that was even worse. A few of my web designer friends helpfully smoothed over some rough edges (in one case literally, Apple-style), but the basic design remained my amateurish rush job.
August 26, 2022 · Original source
The general idea is that “A poem can be made of anything”. This is simply because any discreet word possesses many possible meanings. First, the immediate, direct, as in the word Apple means a type of fruit to anyone who speaks English. And then the internal, indirect: Apple means Sin or Temptation or New York or the color Red or the color Green or a Record Company or a Tech Company or all of that at the same time and more depending on the specific conjunction of reader and writer, and that internal meaning is, according to Wassily Kandinsky, “the pure matter of poetry and literature, the material which these arts alone can manipulate and through which they speak to the spirit”
September 22, 2022 · Original source
That's the part Scott and so many others miss. It isn't "lone genius has a clever idea, hires a bunch of people to Make It So under his management, and collects his billions". It's an iterative process, with each step increasing revenues, increasing costs, and increasing benefits. The no-billionaires version means SpaceX exists, but it never built anything bigger than the Falcon 5. Tesla exists, and produces a few thousand Roadsters a year. Amazon exists, and sells books. Apple exists, and sells Macintosh desktop computers.
February 20, 2023 · Original source
Some big macroeconomic indicator (eg GDP, unemployment, inflation) shows a visible bump or dip as a direct effect of AI (“direct effect” excludes eg an AI-designed pandemic killing people) : 15% LIMITS OF SCALING: In theory, GPT-4 will bump up against some fundamental limits of scaling (eg it will use all text ever written as efficiently as possible in its training corpus). I've heard various claims about easy ways to get around this, which will probably work; I expect scaling to continue to produce gains, but this is less obvious than it's been the past five years. Training GPT-4 will cost $100M, which is a lot. Apple spends $20 billion per year on R&D, so it's not like tech companies can't spend more money if they want to, but after the next two OOMs it will start being bet-the-company money even for large actors. I still think it will probably happen, but all of these things might be hiccups that slow things down a little, maybe? The leading big tech company (eg Google/Apple/Meta) is (clearly ahead of/approximately caught up to/clearly still behind) the leading AI-only company (DeepMind/OpenAI/Anthropic) in the quality of their AI products: (25%/50%/25%)
The leading big tech company (eg Google/Apple/Meta) is (clearly ahead of/approximately caught up to/clearly still behind) the leading AI-only company (DeepMind/OpenAI/Anthropic) in the quality of their AI products: (25%/50%/25%)
May 26, 2023 · Original source
The act of using funds from the Piggly Wiggly Stores Inc bank account to buy shares in Piggly Wiggly Stores Inc. sounds a lot like a "buyback" (something which companies do from time to time; Apple seems to be a particular fan of the practice having done it most recently in 2022), but nowadays the SEC has strict rules about when and how buybacks can be executed, and many aspects of buybacks as we understand them today weren't formalized until the 1980's.
July 21, 2023 · Original source
We need a framework for thinking about these trades. Lebron’s first law states that we must know ourselves and our motivations for trading before we trade. We tell ourselves many stories, but someone with intellectual honesty – the person with the most alignment between their motivations and actions – will take money from the person who didn’t go through the work to understand their own motivations. There is a reason that Citadel and other hedge funds pay millions of dollars to trade with retail. They know why they are trading: to maximize profit. And the dilettante who “trades for fun” will be eaten alive by a firm with a much better model of a) the world and b) the dilettante themself. Why did I write this book review? To test my intellectual mettle. I could easily have posted this book review elsewhere, but no, I wanted to see how I stack up against other ACX Book Review contest participants. Similarly, this is often the reason people get into trading. One motivation that Lebron explicitly calls out is intellectual validation. You can toil in obscurity for years as an academic. But in trading, there is a quick feedback loop. If your P&L showed $10M last year and the guy sitting next to you showed $8M, you have demonstrated who is “cleverer” and established a clear hierarchy. What lessons here transfer to our daily lives? Like Paul Graham, Lebron encourages us to keep our identities small. He gives the standard decision-making advice to write down your framework and reasoning for why you made a decision at a specific point in time, in order to avoid biases after the fact. This section of the book contained good general advice, but nothing that will be particularly new for the median ACX reader. 2: Adverse Selection You’re never happy with the amount you traded. Now we start to get into the good stuff. Financial markets are an information aggregation mechanism, relying on multiple parties’ beliefs and recursive Bayesian updates of an individual actor’s beliefs based on the beliefs of others2. Market mechanics demonstrate Bayesian beliefs in action. The following quote is quite long, so skip over it if you don’t want to dive deep into the psychology of making a market. I retained it in full because this is quite literally the best description I’ve ever seen of the Bayesian dance between two market makers: “You are a market maker in South African mining companies. Through years of effort and continual improvement, you have built a trading model for the company Veldt Resources. You walk into work one day, ready to set up your trading for the day. It's a stock that doesn't trade much, and usually there are only two market makers: you and another (we'll call her Jo). She's sharp, and she competes well to trade against customer orders that come in. Your model has Veldt valued at 54.35 ZAR (South African rand). You're going to start quoting the stock, so you're about to turn on your machine making a market 54.25 - 54.45 (1000x)3. Before you turn on, you check the current market and notice that Jo has already turned on and she's making her market 53.50 - 54.00 (2000x). If you were to turn on your machine, your market would cross her market, and you would buy 1000 shares from her for 54.00. You now need to make a decision. Whose model do you believe more, yours or Jo's? If you believe yours, you should turn on your machine, trade at 54.00, and expect to make money. If you believe Jo's model, you should adjust your own model parameters to match her market and turn on, making a similar market to hers. What to do? As with many dichotomies, this is a false one. And as with many decision processes, Bayesian reasoning lights the way… …Jo presumably believes Veldt is worth around 53.75 (the average of her bid and offer). But how confident is she in her belief? The width of her market can give you a clue. It's 0.50 ZAR, whereas yours was going to be 0.20 ZAR wide. All other things equal, you should think that Jo only has 40% (0.20/0.50) of the confidence in her fair value as you do in yours. On some absolute scale of confidence, you can say you had a belief-strength of 100 in your fair value of 54.35 (before seeing Jo's market), and Jo has a belief-strength of 40 in her fair value of 53.75 (before seeing yours). And it turns out the weighted average of these two beliefs is quite a reasonable way to combine them: 100/140 * 54.35 + 40/140 * 53.75 = 54.18. Your updated fair value, having seen Jo's market, is thus 54.18 ZAR. This procedure is a quick, heuristic, and reduced version of Bayesian belief-updating, and a good reference on the subject is A.L. Barker's 1995 paper. After updating, you now believe that the stock is worth 54.18. Assuming your trading costs, risk limits, and return requirements are satisfied, buying 1000 shares for 54.00 is a good trade. Naively, you might just put out a 54.00 bid for 1000 shares, trade with half the 2000 share offer, and hope to collect your expected-value ZAR. In practice, however, you might be able to make even more. If Jo is making a 0.50 wide market, maybe she'd be willing to sell lower than 54.00. It's conceivable that if you put out a 53.90 bid for 1000 shares, Jo will sell at that price, and you collect an extra 100 ZAR! Of course, Jo could react differently. She could see your bid and use that information to change her market, in much the same way you did before turning on. These are difficult decisions, ones where experience with the product and the market make a big difference in being able to eke out a little extra edge. Let's play it safe however and pay 54.00 for 1000 shares. You trade, and Jo reacts by immediately canceling her market. This is not an uncommon occurrence in illiquid stocks, especially in emerging markets, so you're not too surprised. You wait a couple of minutes, mentally visualizing Jo in front of her six monitors, evaluating her trade and her model. Finally, she turns back on. Her new market is 53.50 - 54.05 (10000x)! You reason that Jo has seen that someone (you) disagrees with her valuation of the stock. Jo is a good Bayesian like you, and so she has incorporated that information into her model and updated her beliefs about the fair value of the stock. Her updated belief is that she now wants to sell even more stock, at a marginally higher price. Clearly, she almost entirely discounts the information you've communicated to her with your trade. How should you react? It seems fairly clear that, assuming Jo is not a crazy or incompetent market maker (usually a fair assumption), your trade was a bad one. You bought 1000 shares, when in retrospect, you would have wanted to buy much less, probably zero. Imagine instead that Jo had turned back on with a market of 54.00 - 54.50 (1000x). Her reaction now clearly indicates the information you gave her with your trade is valuable, and she has adjusted her beliefs accordingly. Your trade was probably a good one. Don't you wish you had bought all 2000 shares on offer? No matter what Jo's reaction is, you will be unhappy with your trade. Note that Jo will be unhappy too, since retrospectively she should have either made her initial market bigger or smaller. Welcome to the joyous world of trading!” Whether or not you make money, you have regrets! If you profited, you could have made more. If you lost money, you shouldn’t have made the trade at all. Like death and taxes, you can’t avoid adverse selection. Lebron continues to highlight a few areas of trading that have adverse selection problems. First, IPOs. If you buy the stock in an IPO, you expect the share price to “pop” on the first day of trading. However, if others also have this expectation, the round will be oversubscribed. You can only get the quantity of shares that you bid for when the market doesn’t think the shares will go up. So if you are able to get the shares that you want, the IPO is likely a dud. See also: Venture Capital fundraising. Second, powerful entities that change the rules of the game while you’re playing. Exchanges nullify “erroneous” trades. Brokerages limit buying. Anyone who tried to buy GameStop stock on Robinhood on January 28, 2021, knows this form of adverse selection all too well. Lebron also highlights “special trades”, in which you should throw the “normal rules” out of the window. This advice generalizes to other areas of life: “The normal rules do not apply. If you remove yourself from our usual routine, if you think hard and clearly about the specific situation, maybe you can do something good. Perhaps even great. Others will be paralyzed by inaction, but perhaps you won’t be. Crises can be opportunities.” 3: Risk Take only the risks you’re being paid to take. Hedge the others. In trading, as in life, you can make the right call in expected value terms but still lose due to randomness. Some of that randomness is avoidable. Some of it is not — and can be accounted for by hedging. Here, Lebron encourages us to rely on multiple risk measures and actively seek to understand the risks that we might be subject to. That’s all well and good in the world of finance, with derivatives contracts. But how might this apply in other areas of life? If you work for a publicly traded company and are compensated in stock, sell your shares as soon as you receive them. This is not because I don’t expect the share price of Microsoft/Meta/Apple/etc. to go up. The stock may very well outperform the market. But you are not being compensated for the added risk that you take on here. Your employment prospects at Microsoft/Meta/Apple/etc. are highly correlated with the share price. When the share price is down is when layoffs happen. Former Enron employees can chime in here. Similarly, it makes sense to hedge anything that is outside of your control. Let’s say you’ve decided the crypto bear market of 2023 is a great time to start a new crypto company. Your success depends on things within your control, such as: Your idea
“Residential real estate has historically returned significantly below equity markets over long time horizons” But I’m not so sure that these lessons are directly applicable to other areas of life. Some of the best things in life come from lashing yourself to the mast, burning the boats behind you, willingly giving up liquidity. The deepest monogamous relationships are built from an irrational investment in one other person, saying “In sickness and in health, until death do us part.” How many scientific problems were solved because one person had an irrational willingness to: Just. Keep. Going. Sometimes it’s powerful to use the sunk cost fallacy to your advantage. Investing in relationships, subject matter expertise, even putting down roots via *gulp* homeownership reduces your liquidity, but also leads to some of the best (if intangible) things in life. 5: Edge If you can’t explain your edge in five minutes, you don’t have a very good one. OR The long-term profitability of an edge is inversely proportional to how long it takes to explain it. The Efficient Market Hypothesis is one of the core concepts taught in Finance 101. The Efficient Market Hypothesis is a lie. The person that better understands the nature of a small sliver of the world (e.g. Apple’s share price) will make more money than others. Modern financial markets are exceedingly competitive. This means that the bigger you think your edge is, the more likely it is that you’re wrong. “Evolutionary thinking applies quite directly when thinking about the evolution of markets. Having an edge in a mature market means understanding the world better than other traders, even ones who are already highly skilled. In fact, the marginal trader in modern financial markets is quite sophisticated and skilled indeed.” Lebron here warns us of getting too cute with data, of changing variables. Enough randomness will produce an “edge” that is likely to break down the second a trading strategy hits the real world. You can always find a statistical correlation if you change enough variables. But this is fundamentally the same problem facing the replication crisis in social sciences. Lebron argues that we need stories here. Edge is expressed in stories: an edge does not exist without a clear mental representation of that edge. Pure linear algebra does not suffice. I’m not so sure. It seems like AI companies are pushing forward technology in a way that suggests that mental representations are not the only path to intelligence. Lebron discounts “black box” trading strategies without much discussion of their potential merits. Are all of RenTech’s models explainable by a story? The firm is notoriously secretive, so I don’t know, but I’d guess not. “Frequently a good trade appears, has a seemingly insurmountable difficulty, and it is mere persistence that knocks down the final barrier. There may have been many others who looked at the idea, wanted to do it, but couldn’t get past that last hurdle.” Before Sam Bankman-Fried was the face of Why Effective Altruism is Bad, before he even founded FTX, he made money arbitraging the difference between Bitcoin prices on Japanese and American exchanges. I’m reminded of that trade here. It isn’t a particularly elegant trade, it doesn’t require deep technical knowledge or any models. It was a schlep. It was all operational work: figuring out how to open a Japanese bank account, transferring money between the US and Japan, standing in line for hours every day at both US and Japanese banks (presumably this wasn’t the same person). In as technical a field as trading, sheer willpower is often what gets things done in the end. 6: Models The model expresses the edge. Lebron drills into us that a model is the tool for expressing an edge. The model is not the edge. The model does not give us unique knowledge about the world. The map is not the territory. He dives into the difference between generative (G) and phenomenological (P) models. G models express a worldview and fit data into that way of thinking, whereas P models solely look at the empirical data to build a worldview. Models of the world differ from models of markets, though. Markets have quick feedback loops, are explicit in terms of what they measure, and are easy to quantify at a specific point in time. Most of our models for the world, though, are ill-defined and explicit. Models are only as good as our assumptions. As an aside, this is a common criticism of rationality or Effective Altruism – you can justify any worldview if you assign your model input weights in just the right way5. I also tend to think that “traditional” EA is overly dependent on P models, and doesn’t embrace the G models that led to economic reforms in India in the 1990s or the economic policies that led to rapid economic development in Southeast Asia in the second half of the 20th Century. Interestingly, I think a lot of longtermist EA, specifically AI alignment, leans the other way, relying on G models which explicitly assume a certain P(doom) and work backwards from there. (Though I won’t pretend to be an expert here or to understand everything, so take this with a grain of salt.) Overall, startups and tech seem to take heed to Lebron’s lesson much better than the folks hanging out on this part of the internet: “Even if a model makes good predictions about some future value or event, that knowledge is useless without also knowing how to take advantage of that prediction.” Now we get a bit philosophical. By acting, you change the nature of the market. Your model predicts things that might not be true as soon as you start trading (and changing the environment) based on it. When you’re right, everyone else sees the same trades that your model does and will beat you to them. When your model is wrong, others don’t act, meaning adverse selection rears its ugly head once again. So your model shows you with an edge, but in practice you only make the trades where you don’t have an edge. Lebron closes by arguing that G models are best for understanding other people, and are good in and of themselves: “You can also see connections to traditional moral philosophy in thinking about modeling the behavior of others. To have a good G model about someone else is to have some measure of empathy and compassion for that person: what they’re like, what they think and feel, putting yourself in their shoes. Pragmatically, developing the skill of empathy and compassion for others is, aside from a moral good in itself, an excellent way to understand better the people who surround you. More people working to develop good G models of others is surely a small step to a better world.” 7: Costs and Capacity If you think your costs are negligible relative to your edge, you’re wrong about at least one of them. This section of the book displayed a good amount of epistemic humility, words that I didn’t expect to be typing in the context of a book about trading. Lebron tells us that trades don’t exist independently in the universe — in the n-dimensional space of all possible trades seeking to optimize profitability, if you have a gigantic mountain of profitability, someone else has probably at least discovered the base. So you probably don’t have a profitable trade; rather, you are misunderstanding something about your trade. You’ve either overestimated profitability or underestimated cost. Lebron highlights four types of trading costs: [graph that didn’t show up correctly here: two axes and four quadrants, with the axes being visible ←→ invisible costs and linear ←→ nonlinear costs] Here, we’ll focus on Quadrant 4, where he highlights a few interesting phenomena. Herding. It’s likely that if you have a profitable trading strategy, either: Other firms discovered a similar strategy independently and/or
January 10, 2024 · Original source
Amorites taking over Babylon: Okay, but the Babylonians could hardly go into the hills to wipe them out, so they got basically unlimited chances. The way I would frame this is that settled decadent people do win more often than they lose, but unsettled barbarians still seem to punch above their weight given the material disadvantages they face. In one of his few concessions to the Fremen, Devereaux has a soft spot for Ibn Khaldun’s theory of asabiyyah - that small tribes can maintain camaraderie and a “family” type atmosphere as their larger neighbors spread themselves too wide and get involved in satrapial backstabbing. The tightly-knit small tribe can then conquer the large but fragmented empire, benefit from its camaraderie for a generation or two until it fades away, and then become the next fragmented decadent empire in turn. Xenophon hints at this in Cyropaedia. Cyrus and his childhood friends form a tightly-knit cadre for the Persian army; their bonds of trust are unbreakable. Meanwhile, Assyria and all the Persians’ other enemies are collections of backstabbing vassals held together with gum and duct tape, who fragment at a mere poke from the crystalline perfection of the Persian machinery. In one of his few other concessions, Devereaux agrees that the Mongols were very impressive, but says this was because of very specific aspects of their society rather than general Fremenness. For example: Steppe warriors battled with tactics learned from the hunt and engaged in operations with logistics they used for every day survival. But it isn’t the ‘hardness’ of this way of life that provided the military advantage (if it was, one might expect non-horse cultures on similarly marginal lands to be equally militarily effective and – as we’ve shown – they were not), it was the overlap of very specific skills (namely riding, horse archery and the logistics of steppe pastoralism) that led to the military advantage. Okay, but one of Xenophon’s points is that Cyrus was a great warrior because he and his friends learned tactics from hunting constantly, and their foil the Medes didn’t do this because they were too civilized and decadent. So my model of Xenophon’s response to Devereaux would be that Devereaux is accurately recognizing various features of non-decadent societies, and judging each of them a contingent exception, rather than Directly The True Effect Of Non-Decadence. But non-decadence, if it’s valuable as a concept at all, will be made of things like “camaraderie among tribe members” and “a tradition of learning tactics from hunting”. Is it useful to think of all of these things as coming from a central concept of “non-decadence” rather than as a bunch of separate things? Here I think about Zvi’s review of Moral Mazes, a book about (essentially) corporate decadence, the difference between a bloated megacorporation and a nimble startup. On average, a bloated megacorporation beats a startup - the next-generation smartphone is more likely to be developed by Apple than by three people in a garage. But everyone agrees startups have advantages of their own, and are sometimes able to beat the megacorporation despite how unlikely this seems. Moral Mazes posits that the bloated megacorporation has so many layers of middle management that the average leader is dealing entirely with social reality - trying to manipulate the beliefs of other middle managers, who are themselves concerned mostly with the beliefs of other middle managers, and so on. Meanwhile, the startup is concerned mostly with physical reality. Either you’re working on real business things (like engineering the product, or looking for customers, or even managing the budget) or you’re at least managing someone who’s doing those things rather than living entirely in some giant house of mirrors. Megacorporations have high volume and low surface area - most points are far away from any boundary with the outside. Startups have low volume and high surface area - most parts of them are being constantly tested against reality and honed into some useful form. One reading of Cyropaedia portrays Cyrus the Great as a guy in touch with physical reality. Part of that is that he goes hunting (and later, goes into battle). But part of that is that his friends are real people, who are his friends for specific reasons, and not ten layers of courtiers and flatterers and vassals. Cultures whose leaders spend time in physical reality tend to get different norms from cultures whose leaders spend time in social reality (read Zvi if you don’t believe me). I think this is enough to link Ibn Khaldun, Xenophon, and the Western tradition of decadence (this is just a possibility proof, not an “I’m definitely right” argument). Then you could use that to explain why barbarians seem to punch above their weight (eg rule China 20% of the time even with 1% of the population). Did Cyrus The Great Invent Niceness? This is a claim I’ve sometimes heard. Machiavelli said that it is better to be both loved and feared, but if you can only have one, be feared. The history of the late Bronze and early Iron Ages is a history of fearmaxxing. Kings would torture their rivals and slaughter their enemies, then erect steles saying “I massacred the Vorgundians, laid waste the land of the Hapidians, enslaved the Gargulians . . . “ etc etc etc. The story goes that Cyrus was the first to get Machiavelli’s perfect balance of fear and love. I don’t know how true it is - some of this comes from the Cyrus Cylinder, Cyrus’ own propaganda about himself. Still, it has to mean something that when every other king erected steles about how many people he massacred or enslaved, Cyrus chose to write about how many people he had liberated, helped, or given rights back to. Wikipedia says: A comparison of the Cyrus Cylinder with the inscriptions of previous conquerors of Babylon highlights this sharply. For instance, when Sennacherib, king of Assyria (705-681 BC) captured the city in 690 BC after a 15-month siege, Babylon endured a dreadful destruction and massacre. Sennacharib describes how, having captured the King of Babylon, he had him tied up in the middle of the city like a pig. Then he describes how he destroyed Babylon, and filled the city with corpses, looted its wealth, broke its gods, burned and destroyed its houses down to foundations, demolished its walls and temples and dumped them in the canals. This is in stark contrast to Cyrus the Great and the Cyrus Cylinder. Sounds pretty easy to get a reputation as “the nice tolerant guy” when this is your competition! Xenophon follows the Cylinder and the invented-niceness side of the story. In fact, he hits you over the head with stories of how Cyrus was nice to people and it ended out helping him. For example: When the Armenians rebel against their master the Medes, the Medes send Cyrus to pacify them. Cyrus wins, but the Prince of Armenia argues that Cyrus should spare the life of his father the king, because this will be so over-the-top unexpectedly nice that his father will be a more grateful and helpful vassal than anyone else Cyrus could put in his place. Cyrus agrees and the Armenians are loyal to him forever.
May 29, 2024 · Original source
14: Related: Bentham’s Bulldog has been going over some of the evidence for Christianity, of which the most interesting is the story of St. Joseph of Cupertino (no, he didn’t work for Apple; it’s also a town in Italy - the Cupertino in California is named after him). Apparently St. Joseph could levitate, this was well-documented by everyone he met, and the Inquisition (which was concerned he might be a witch) investigated and got many eyewitness reports. Wikipedia has a more skeptical take, but I’m more interested in how well the Christianity hypothesis predicts this “evidence”.
February 27, 2025 · Original source
29: I’ve appreciated some of Jeff Mauer’s posts recently, especially Should People Who Blast Their Music In Public Receive Fines, Or Be Slowly Tortured To Death? (though recently I heard a claim that this is all downstream of Apple removing the headphone jack from their phone; I think government should intervene by fining the blasters, but if not pressuring Apple to add it back on externality grounds would be an interesting move) and Democrats Could Build A Message Around Competence If We Didn’t Have DEI Stink On Us (paywall).
May 07, 2025 · Original source
A patchwork of city-states, unbound by modern “international law”, with few barriers to the free flow of capital and population. I’ll then describe how carefully Moldbug explained that you had to have these things, or else the dictatorship would fail in more or less the ways normies expect dictatorships to fail - leaving himself no room for the kind of pivot he’s trying now. 1: Classic Moldbug Believed Populist Dictatorship Would End In Disaster Classic Moldbug admitted that fascism and communism were extremely bad. He just drew different borders around political systems: fascism, communism, third world banana republic dictatorship, and democracy all cluster together as systems where coalitions rule because they can seize temporary power in a semi-lawless society. In the various totalitarianisms, it’s literal seizing of power through armed troops or secret police; in democracy, it’s electoral seizing of power through distributing the most goodies to coalition members. From here, my bolding. Clearly, the worst forms of demotism, the really bad apes, were the totalitarian systems—fascism and communism. The main difference between fascism and communism was not in mechanism, but in origin—fascist elites tended to be militarist, communist elites intellectual. But the one-party state is a clear case of convergent evolution. To a neocameralist, totalitarianism is democracy in its full-blown, most malignant form. Democracy doesn’t always deteriorate into totalitarianism, and lighting up at the gas pump doesn’t always engulf you in a ball of fire. Many people with cancer live a long time or die of something else instead. This doesn’t mean you should smoke half of Virginia before lunch. A political party is a political party. It is a large group of people allied for the purpose of seizing and wielding power. If it does not choose to arm its followers, this is only because it finds unarmed followers more useful than armed ones. If it chooses less effective strategies out of moral compunction, it will be outcompeted by some less-principled party. When one party gains full control over the state, it gains a massive revenue stream that it can divert entirely to its supporters. The result is a classic informal management structure, whose workings should be clear to anyone who watched a few episodes of The Sopranos. Without a formal ownership structure, in which the entire profit of the whole enterprise is collected and distributed centrally, money and other goodies leak from every pore. Totalitarian states are gangster states, in other words, and they tend to corruption and mismanagement. The personality cult of dictatorship is quite misleading—a totalitarian dictator has little in common with a neocameralist CEO, or even a cameralist monarch. The difference is the management structure. The CEO and the monarch owe their positions to a law which all can obey, and those who choose to obey the law are naturally a winning coalition against those who choose to break it. The dictator’s position is the result of his primacy in a pyramid of criminals. This structure is naturally unstable. There is always some other gangster who wants your job. Dictators, like Mafia chiefs, are not good at dying in bed. The internal and external violence typical of totalitarian states is best explained, I think, by this built-in mismanagement. Dictators are violent because they have to be—they use violence as an organizing principle. The totalitarian state has no principle of legitimacy that would render it impractical for an ambitious subordinate to capture the state with a coup. European monarchs made war, sometimes they were assassinated, and there were even succession struggles, but coups in the modern sense were very rare. Note that the financial logic which keeps the neocameralist state lawful does not apply in any way to the totalitarian state, because the latter does not have a stable management structure which is controlled by its shareholders. Lawlessness is not profitable for the state as a whole, but it may be quite profitable for the part that chooses lawlessness, and in the totalitarian state no one is counting as a whole. Similarly, only shareholder control gives the neocameralist state an incentive to remain small and efficient. The totalitarian state has an incentive to become large and inefficient, because every functionary has an incentive to expand his or her own department, and no bean-counter who demands that the department do more with less. In a totalitarian state, since no gangster is permanently safe from any other gangster, there is a strong incentive for anyone with power to take what he can, while he can. And there is no disincentive for him to avoid abusing a resource which neither he nor his allies benefit from. Under gangster management, the totalitarian states often engaged not only in mass murder, but mass murder of their most economically productive citizens. I’m trying to avoid subjecting you to too many Moldbug walls of text, but this is a constant hobbyhorse of his. Unless you implement his neocameralist ideology of shareholder control, your attempted autocracy will become a totalitarian state, which will be even worse than regular democracy. 2: The Dictator Must Not Be Elected The original sin of democratic/totalitarian governments is permitting power struggles. When you permit power struggles, the most power-hungry person wins. This person is probably a bad guy. But even if he isn’t, he has to optimize for gaining and maintaining power, instead of for the national interest. This usually means paying off the people who raised him to and keep him in power, i.e. corruption. Sometimes the corruption is straightforward, like giving friendly colonels vast sums from the public treasury. Other times it’s more insidious; if someone rose to power because organized labor joined their coalition, they have to overpay public unions, pass stifling pro-labor regulations, and ban whatever productive economic activity the labor unions don’t like. Therefore, we need a dictator who came to power without a struggle and doesn’t owe anyone anything. This is Moldbug’s read on “the divine right of kings”: Divine-right monarchy is very easy to understand, even for an atheist like me. We have already derived it. To an atheist, the King’s authority must be absolute, not because he is appointed by God, but because he is appointed by no one. If someone appoints him, that man is King. If their roles are divided—the famous “balance of powers” or “checks and balances”—they will struggle, and one or the other prevail. Probably the many over the few. How do you come to power without a fight? This is a tough ask, but Classic Moldbug bit the bullet: anybody who wants power is unworthy of it. You have to just sit there being worthy. When people get tired of sucking, they’ll give you power. The Procedure [for installing a virtuous government] comes in Three Steps: 1: Become worthy. 2: Accept power. 3: Rule!!1! You think I’m kidding. But I’m not. How do you become worthy? You must absolutely, 100%, avoid any kind of candidacy in elections, protesting the government, criticizing the government, thinking you could do government better than the current government, or (god forbid) deliberately trying to take power: As a reactionary, you don’t believe that political power is a human right. You will never convince anyone to adopt the same attitude, without first adopting it yourself. Since you believe others should be willing to accept the rule of the New Structure, over which they wield no power, you must be the first to make the great refusal. They must submit to the New; you must submit to the Old. The reactionary’s opinion of USG is that it is what it is. It is run by the people who run it. And at present, the present management may well be the best people in the world to run USG, and even if they’re not he can’t imagine what might be done about it—short of replacing the whole thing. This simple and final judgment, like the death penalty, admits no possible compromise. In particular, passivism is to Gandhi as Gandhi is to Hitler. Hitler, before 1933, was a violent democratic activist; Gandhi was a nonviolent democratic activist. Passivism is not any sort of activism. Passivism is passivism. In plain English, you may not even begin to consider the rest of the Procedure until you have freed yourself entirely from the desire, built-in burden though it be of the two-legged ape, for power. Break the steel rule, change your name to “Darth,” don’t expect to keep your internship at the Jedi Council. As a matter of both principle and tactics, the passivist rejects any involvement with any activity whose goal is to influence, coerce, or resist the government, either directly or indirectly. He is revolted by the thought of setting public policy. He would rather drink his own piss, than shift public opinion. He finds elections—national, state or local—grimly hilarious. And if he needs to get from Richmond to Baltimore, he drives through West Virginia. The passivist has a term for democratic activism directed by the right against the left. That term is counter-activism. Passivism does not dispute the fact that counter-activism sometimes works. For instance, it worked for Hitler. (We’ll say more about Hitler.) However, it only works in very unusual circumstances (such as those of Hitler), and is extremely dangerous when it does work (e.g., the result may be Hitler). In case this isn’t crystal-clear, the steel rule precludes, in no particular order: demonstrations, press releases, suicide bombs, lawsuits, dirty bombs, Facebook campaigns, clean bombs, mimeographed leaflets, robbing banks, interning at nonprofits, assassination, “tea parties,” journalism, bribery, grantwriting, graffiti, crypto-anarchism, balaclavas, lynching, campaign contributions, revolutionary cells, new political parties, old political parties, flash mobs, botnets, sit-ins, direct mail, monkeywrenching, and any other activist technique, violent or harmless, legal or illegal, fashionable or despicable […] In the First Step, passivism is a no-brainer. Why should you be interested in influencing OUSG? You’re trying to replace the Structure, not join it. One clear sign that you’re doing this right and haven’t been corrupted by power is that people won’t write hit pieces about your blog. I swear I’m not making this up: [A] passivist blog will appear, at worst, harmless and extremely strange. There’s something going on here, Mr. Jones. But you don’t know what it is—do you, Mr. Jones? As an existential enemy of USG, the reactionary may well deserve some immune attention. But he won’t get it, and he is quite happy with that. True fact: the author of UR has received over 7 zillion very interesting emails, all of which deserve responses, often long, that most have not received (but will). Number of hostile communications received, in over two years of blogging: zero. One can ascribe this result to many hypotheses, not all flattering, but I put it down to passivism. If you break this rule and seek electoral power, you are punished with something terrible: right-wing populism, which is basically the same as Hitler and must be prevented at all costs. [The] third tactical benefit [of passivism is] Hitler prevention. To an orthodox reactionary, Hitler is basically the poster child for what happens if you break the steel rule. Fascism is reaction, but laced with cancerous tumors of democracy—“right-wing populism,” as people say these days. If it loses it loses; if it wins, the tumors grow. An improvement on Communism, but not much of one. Just about all of Hitler’s shtick, right down to the name of his party, was ripped off from the Left. Who introduced nationalism to the Continent of Europe? The Hapsburgs, or Garibaldi? Under this camouflage, which never convinced anyone with a college education, Nazism was never in any way leftist. Rather, it was a demotic corruption of the old Prussian tradition […] Since most people are neither historians nor philosophers, the fact that Hitler was on the extreme Right, and this Reaction is also on the extreme Right, raises some natural concerns. Again: the only way to face these concerns is to (a) provide a complete engineering explanation of Hitler, and (b) include an effective anti-Hitler device in our design. The reactionary’s basic answer to the Hitler Question is the Law of Sewage. (This is not my invention, but I don’t know where I got it. Heinlein, perhaps?) The Law is: if you put a drop of wine in a barrel of sewage, you get sewage. If you put a drop of sewage in a barrel of wine, you get sewage. You’ll find that this rule applies perfectly to many fields of human endeavor. Thus, Nazism contains a great deal of reactionary wisdom, because those who created it were quite familiar with the old Continental tradition of government. However, the Nazi movement originated as a democratic political party. Thus Nazism combined the venom of democracy with the experience and efficiency of Prussia, an understandably dangerous combination […] This is where passivism, by abjuring democracy, vaccinates itself against Hitler. True: at a higher level, the reactionary seeks to cause a transition in power, and thus in a sense seeks power itself. But he is not an activist, because he is not working for power. His actions do not excite the human political instinct, the love for forming coalitions and tearing hell out of the apes across the river. For one thing, said actions bear no resemblance to normal politics. For another, they cannot bring any actual power to the actors, even if they succeed. Which, however likely, must remain intuitively implausible—if not laughable. And thus the project of reaction does not attract those with a real taste for power, which if nothing else is very un-Nazi-like. In other words - the failure mode of neoreaction (good) is right-wing populism eg Nazism (bad). You’ll know you’ve fallen into the failure mode if your reactionary movement starts with a democratic political party, or if its members are feeling normal human political emotions. If you can’t have a normal democratic party, how do you complete steps two and three - accepting power and ruling? Moldbug’s answer is complicated and not very related to our topic, but he thinks you first create the Antiversity, a shadow university system laser-focused on always telling the truth. Then you bootstrap it into a shadow government, which doesn’t engage in violent revolution or political campaigning, but just sits there being right about things (I’m imagining for example a shadow FDA that produces better drug information than the real FDA, so people gradually come to trust the shadow FDA more even though its rulings have no legal effect). Then people gradually switch their allegiance from the real government to the shadow government, until finally the shadow government proposes a pseudo-candidate in an election whose sole platform is “switch power from the real government to the shadow government”. Once he wins, he revokes the Constitution, implements the shadow government charter, and resigns. Why do you have to use this weird process instead of taking power the normal way? Because if you take power the normal way, you will fall into the trap of right-wing populism and become like Hitler: You start to see the difference between this and the Nazis. For the Nazis, the equivalent of the Antiversity was… Hitler. Have you read Hitler? I have. (The Table Talk is the Hitler to read.) Frankly, Hitler reads a lot like me, if I lost 25 IQ points from drinking lead soda, and also had a nasty case of tertiary syphilis. I may have some of Hitler’s talents—I will be the first to admit it. But I have no intention of applying for his job. I would never be able to do it, anyway. I don’t think anyone could. 2.5: The Dictator Must Not Need Anyone’s Approval This is a trivial extension of the previous point - “If someone appoints [the King], that man is King”. If the people appoint the King, the people are King, and then you’re a demotic totalitarianism. How do you avoid dependence on other people’s approval? In a democracy, you need the approval of 51% of people to win the next election; in a traditional dictatorship, you need the approval of the secret police or military to keep crushing your opponents. The reason [an unquestioned autocracy with no dissent] is peaceful and free is that we’ve defined [the autocrat’s] primary right so that it works just like a secondary right, [ie his legal rights are completely enforced by real power/control.] Hitler, Stalin and Mao, on the other hand, had enemies. Stalin and Mao, especially, basically operated under the assumption that everyone in the world wanted to kill them and take their jobs. After a while this was quite the self-fulfilling prophecy. Terrorist government—as in the Reign of Terror, a usage that’s unfortunately lapsed—is a consequence not of absolute primary title, but of insecure primary title. It is best understood as a form of civil war. So a dictator who still has enemies risks being crazy and genocidal. We’ll never get a dictator with nobody who dislikes him, but can we get a dictator with effectively no enemies - ie one whose enemies have zero chance of seizing power and so who might as well not exist? Yarvin admits this is a tough problem, but suggests cryptographically-locked weapons: In a full CDCC government, the sovereign decision and command chain is secured from end to end by military-grade cryptography. All government weapons—not just nukes, but everything right down to small arms—are inoperable without code authorization. In any civil conflict, loyal units will find that their weapons work. Disloyal units will have to improvise. The result is predictable, as results should be. That is, all weapons need a key to fire (or have a key that can prevent them from firing). The dictator owns the key. He can selectively disable weapons of rebel forces, allowing even the tiniest remnant of loyalists to easily overpower them. There are probably some implementation difficulties here; the point is that it’s definitely not democracy, nor even some kind of two-bit dictatorship where the dictator depends on the continued goodwill of the army. Why go to these lengths? Because without them, the dictator needs to curry favor through various corrupt strategies that undermine the national interest. Of these, the most malignant - the one Moldbug holds his deepest vituperation for - is fake news. Democratic parties necessarily lie, because they are not infinitely correct about everything, but they need the public to think they are. In order to maintain the support of the masses, they will lie about the nature of their policies, the details of their policies, and especially the success of their policies. There are two kinds of government: those whose formula of legitimacy depends on popular consent, and those whose doesn’t. Following contemporary usage, we can classify these as authoritarian and democratic. An authoritarian state has no need to tell its subjects what to think, because it has no reason to care what they think. In a truly authoritarian government, the ruling authority relies on force, not popularity. It cares what its subjects do, not what they think. It may encourage a healthy, optimistic attitude and temperate lifestyle proclivities, but only because this is good for business. Therefore, any authoritarian state that needs an official religion must have something wrong with it. (Perhaps, for example, its military authority is not as absolute as it thinks.) A democratic state which tells its citizens what to think is a political solecism. Think about the motivation for democracy: it consigns the state to the collective responsibility of its citizens, because it feels this is an independent and well-anchored hook on which to hang the common good. Once the republic has an established church, this hook is no longer independent, and the (postulated) value-add of democracy is nullified. Without separation of church and state, it is easy for a democracy to indulge itself in arbitrarily irresponsible misgovernment, simply by telling its bishops to inform their congregations that black is white and white is black. Thus misdirected, they are easily persuaded to support counterproductive policies which they wrongly consider productive. Moldbug warns that this is especially characteristic of right-wing populism, which is why he [Moldbug] is relieved when right-wing populism loses: The entire political structure of the American populist tradition is set up to select for ignorance and stupidity, and select against organization and cohesion. Thus it is simultaneously undesirable and ineffective, and even those of us who like myself sympathize with it to a considerable degree are often slightly relieved to see it lose, as it always does. 3: The Dictator Must Be Limited By A Board Of Directors How do we know that the dictator won’t have terrible policies, or be sadistic, or rename every state to “Statey McStateFace” just for fun? Moldbug proposes running the dictatorship as a joint-stock corporation. This helps in two ways. First, the dictator will be checked by a board of directors, who can fire him if he goes crazy. Second, the board of directors (or the investors who elect them?) will be aligned because they have stock. The stock goes up if the nation does better. If the dictator tries to kill the Jews and the market thinks that’s bad for business, then the directors will fire and replace the CEO. What happens if the controllers disagree on what “responsible” government means? We are back to politics. Factions and interest groups form. Each has a different idea of how Steve should run California. A coalition of a majority can organize and threaten him: do this, do that, or it’s out with Steve and in with Marc. Logrolling allows the coalition to micromanage: more funding for the threatened Mojave alligator mouse! And so on. That classic failure mode, parliamentary government, reappears [...] Actually, there’s one way to do it. We can define responsibility in financial terms. If we think of California as a profitable corporation, a capital asset whose purpose is to maximize its production of cash, we have a definition of responsibility which is not only precise and unambiguous, but indeed quantitative...We have, of course, reinvented the joint-stock company. There is no need to argue over whether this design works. It does. How would the board of directors remove a dictator who didn’t want to be removed? If the country is running on the cryptographically-locked weapon system discussed earlier, the directors will have a higher-level key that can overrule the dictator’s key and make sure that factions loyal to the board have working weapons while those loyal to the dictator don’t. How would the system guard against the dictator arresting the directors and torturing the key out of them? Maybe the directors could live in foreign countries (remember, they aren’t motivated by patriotism - they just want their stock to go up). Or maybe some of this process can be done cryptographically, so that nobody knows how many shares people have, how they voted, or even who the directors are at any given time. If the dictator started poking around to try to figure this out, the directors could remove him. I bring this up partly because 2025-Yarvin has been pushing the corporations vs. democracies argument pretty hard recently. Corporations, he argues, are nimbler and better-run than democracies. A big part of their advantage is that the buck stops with an autocratic CEO instead of a limited President. Therefore, to improve upon democracy, give President Trump the limitless powers of a corporate CEO. [When people ask me why I think monarchies are better than democracies] I ask them to look around the room and basically point out everything in the room that was made by a monarchy. Because these things that we call companies are actually like monarchies. And then you’re looking around yourself and you see, for example, a laptop. And that laptop was made by Apple, which is a monarchy. Whereas if your MacBook Pro was made by the California Department of Computing, you can only imagine it […] I think that if you took any of the Fortune 500 CEOs, some of them are good, some of them are bad. But the overall quality, just pick one at random, and put him or her in charge of Washington, and I think you’d get something much, much better than what’s there […] One of the things about monarchy that’s been known for quite some time—and again, even in very, very anti-monarchial regimes and periods, an exception is made for this—is that a ship always has a captain. An airplane always has a captain. Basically, in any very safety-critical environment … you should have someone in charge. But even granting that corporations are better-governed than democracies, this comparison doesn’t work. Corporate and national governance are trying to solve different problems. Corporate governance asks “Given pre-existing rule of law and the certainty that all of our bylaws will be enforced by a greater power, how do we ensure competent administration?” National government asks “How do we generate rule of law out of nothing in a way that can prop itself up and defend against attacks?” What prevents Tim Apple from refusing to pay dividends to Apple investors and keeping all the profit for himself? Easy question, it’s the United States government, no problem here. What prevents Donald Trump from murdering America’s five richest billionaires and taking their stuff? The police? What about the thing where Trump is the police chief’s boss’s boss’s boss’? Awkward, but that’s why we have separation of powers, checks and balances, government-of-law-and-not-of-men, all that stuff. What prevents Donald Trump from calling in the military to arrest all the other separate powers that are supposed to check and balance him? Uh, more separation of power, different checks and balances, some sort of loyalty to the Constitution. When Yarvin points out that companies thrive without separation-of-powers, that’s because they never encounter the problem that separation of powers was intended to solve. Classic Moldbug understood this well, which was why he proposed a separate power capable of checking his dictator - the board of directors1 - and a mechanism for keeping the system stable against power grabs - the cryptographic weapons. But the regime he boosts today has nothing like this, so it’s facile to use the corporate comparison argument. 4: The Dictator Must Be Embedded Within A Patchwork Of Similar Corporate City-States. Architectonics already did a great job covering this one. Read his Part 1 and Part 2, then meet me back here for the Conclusion section. At Long Last, I’ve Created The Populist Strongman From My Classic Series Of 11,000 Blog Posts “Don’t Create The Populist Strongman” I enjoyed reading Unqualified Reservations, way back in 2013. I didn’t agree with it, but I thought some parts of it were good, and even the bad parts helped me think clearly about the nature of power. I hoped the neoreactionaries would take the good parts, ditch the rest, and build something useful out of it. I think some people, mostly outside the organized neoreactionary movement, did exactly that (subscribers-only post, sorry). Unfortunately, Yarvin went the opposite direction, jettisoning the good stuff in favor of the bad. All the warnings against populism, party politics, corrupt power-seeking officials, misinformation, and mobocracy have been filed away in favor of a Flanderized “maybe dictatorship is good”. One reason I respect Sam Altman is that back in 2016, when he founded an AI charity to bring a positive singularity to the world, he realized that it would later be extraordinarily tempting to turn it into a normal profit-focused company and get rich. So he tied himself to the mast by designing a nonprofit structure capable of thwarting all the machinations his future self could throw at it. A few years later, he gave into temptation, tried to turn it into a normal profit-focused company, and failed, because the structure he designed was really good. This was the best possible outcome, and one of many reasons I number him among the all-time greats. Moldbug deserves a similar level of respect. He clearly saw that the failure mode of his philosophy was that power-seeking people would use it to support right-wing populism. He included a fantastic number of tests to determine whether any given self-professed reactionary was the real deal or a false prophet, begging his readers to apply them carefully to anyone claiming the mantle of reaction. Then he got corrupted by power and tried to use his philosophy to endorse right-wing populism. But the tests are still there! Anyone who reads through 11,000 blog posts can see all the red flags where Moldbug says “…and if I ever do X, then I’ve sold out and you should stop listening to me.” Another all-time great! Just the few posts I’ve highlighted in this essay have listed over a dozen tests - by tests I mean something where Moldbug says something is an absolutely vital feature of the new regime, or that without it things would descend into kleptocracy, or that this is the only safeguard against Hitler, or something along those lines. These include: The reactionary party always tells the truth
January 21, 2026 · Original source
I haven’t watched his videos, but they have names like You Could Be MUCH More Persuasive, The Persuasion Playbook (“Learn practical techniques to harness the power of persuasion”), and Persuasion Techniques That Will Improve Your Business And Life. Adams absolutely did not limit his interest in Trump’s persuasion to the media, and praised Trump (for example) using persuasion techniques to take down other Republican candidates. You can find his discussion of how Adams “publicly predicted Ben Carson’s demise” after Trump acted out a mocking version of Carson’s description of getting stabbed in the belt buckle (according to Adams, a masterful example of “visual persuasion”). Leo continues: A good example would be spinning a whole tale about him as an ‘ivermectin true believer’, when he was open about his skepticism. if you knew his history with medically-assisted suicide, you’d know he didn’t plan on fighting the cancer and only did IVM because his fans begged him. I half-apologize for this one. I didn’t try to “spin a whole tale” about Adams as “an ivermectin true believer”. What I said was: » “In 2024, diagnosed with terminal cancer, Adams decided to treat it via ivermectin, according to a protocol recommended by fellow right-wing contrarian Dr. William Makis. This doesn’t seem to me like a story about a cynic milking right-wingers for the grift. It sounds like a true believer.” I stand by that paragraph. I don’t think someone who was milking right-wingers as a cynical grift would have gone so far as to trust their recommendations on what to take for his cancer. I think Adams became a sincere right-winger, and so was willing to listen to right-wing medical advice. But I agree that it was written sloppily and sort of suggests he was an ivermectin true believer. He wasn’t, and I apologize for that. I later realized I didn’t need to read tea leaves about this - he says, very explicitly, in one of his books, that yes, after getting attacked by too many left-wing trolls, he decided to commit to fully joining the right wing: » “If you want to see the world more clearly, avoid joining a tribe. But if you are going to war, leave your clear thinking behind and join a tribe. Trumped joined the Republican tribe to win the presidency. Now I was joining the Trump tribe. For a war against Hillbullies [ie pro-Hillary Clinton bullies]. I was all in.” After I made some of these arguments to Leo, he said: I do think that people who listened to thousands of hours of him speaking off-the-cuff might have a better understanding than someone attempting to gain the same by reading a few of his old blog posts. This is a fair criticism. I tried listening to a couple of his shows, and they had a different, friendlier tone than his books / interviews / tweets. Arguably Adams thought of formal written communication as a place to do manipulation, and verbal communication as a cozier spot where he could relate to people normally and explain all the manipulation he was doing. @Ashwin V writes: If you knew anything about Scott, you would know that he never considered anyone a "lesser human" as you've so confidently asserted. He was streaming and trying to pass on his wisdom on his death bed. This was a response to my claim that Adams “longed to be a manipulator of lesser humans”. Several people including Ashwin objected that Adams didn’t see anyone as lesser, nor think of manipulation as demeaning. For example, nutter_just: “Your error is in thinking you must be a lesser human to be manipulable. My impression was Scott believed everyone was like this even himself which is why he believed self affirmations worked. It’s you manipulating your dumb self.” Again, I’ll half-apologize. I regret my exact framing (“lesser humans”), which I think was unnecessarily inflammatory since it implies he was sort of thinking in those terms. But I think he was doing a bad thing which requires that on some philosophical level he has to be treating other people as his lessers in an unacceptable way, even if he wasn’t consciously thinking that they were. I think trying to manipulate people is inherently demeaning to the dignity of humankind. Nor is it exonerating to say “I also manipulate myself” (even if this is true). For analogy, suppose that Adams was a literal telepathic mind controller. If he used his powers on himself (mind controlling himself to work harder), that sounds like a good lifehack. But if he used his powers to turn everyone else into his zombie slaves, he would be offending the dignity of humankind, and “I also use my powers on myself!” would be no excuse. There are a thousand edge cases, complications, things that are sort of manipulation but not quite, and ways that some of those things might be permissible for the greater good. But none of them change the fact that in the simplest and most typical of cases, like the telepathic mind controller with his zombie slaves, manipulation is wrong. One might object that there are simple, typical cases on the other side too. When a job candidate shaves, dresses nicely, and gives a firm handshake, this is in some sense “manipulating” the interviewer, since it’s an attempt to influence his decision through some channel other than facts. I can’t draw a perfect bright line here between the good and the bad cases, but I would apply tests like “is this an attempt to more effectively convey true information?” (eg when I shave, it conveys that I’m capable of remembering to shave and care a lot about the interview), “is this something where failing to do the thing would also convey even more information?” (eg if I didn’t shave, it would falsely suggest I really didn’t want the job), and “is this something where the target has basically given implied consent to this level of manipulation” (eg the interviewer wants and even hopes that people will dress nicely for the interview). I think some of Adams’ manipulations seem closer to the bad cases than the good ones. He wrote about the moment he decided to use his persuasion powers to convince America to elect Trump. One day when he was doing his dispassionate observer act, he heard about Hillary’s estate tax plan and realized it would cost his estate lots of money. He had no particular principled stance against it (“You can argue whether an estate tax is fair or unfair, but fairness is an argument for idiots and children”) but concluded that: This was personal. This was also the day I decided to move from observer to persuader. Until then I was happy to simply observe and predict. But once Clinton announced her plans to use government force to rob me on my deathbed, it was war. Persuasion war.” Accepting for the sake of argument that Adams’ persuasive powers are as impressive as he thinks, he manipulated thousands of people who might have stood to benefit from an estate tax, or who sincerely believed in fairness-based arguments for an estate tax, to vote against their own interests/beliefs, in order to enrich him personally1. I think this requires some sort of standpoint where you consider their agency and interests less important than your own, and that’s why I described him as wanting to manipulate “lesser humans”. This coexists with him often being very nice, with many people saying his podcast helped them become better people, etc. @janiesaysyay writes: This essay is a great demonstration of the kind of leftist, myopic thinking Scott [Adams] was fighting. This is how [Alexander] describes [Coffee With Scott Adams], one of the most influential online shows: » "I had been vaguely aware that he had some community around him, but on the event of his death, I tried watching an episode or two of his show. I couldn’t entirely follow..." “Some community"?! CWSA was one of the first long running, online, interactive, alternative news shows. Scott was a trailblazer host with his reasonable, thoughtful take on current events, often describing the "2 screens” views of both the left and right political opinions on current events. Scott [Adams]' question and answer discussions with his audience brought varied insights, and gave Americans a nuanced view of news. At the end of his life, Scott was highly influential in American thought, culture and politics. CWSA made it acceptable to be an American, someone who was proud of the country, unashamed of their race; proud of the culture, and proud of the heritage which built the country. This made me wonder whether I was underestimating the reach of Adams’ podcast, so I tried to find statistics. CWSA ranks 50th on Apple’s top 100 news/politics podcasts2. It’s very close to the rankings of Jen Psaki (Biden’s ex-press-secretary) and Al Franken (ex-Senator), but also to very many people I have never heard of. I’m not sure how to interpret this. Comparing YouTube subscribers of Adams and various other podcasts I’ve heard of, all numbers in thousands: Joe Rogan: 21,000